The #1 Fintech Lead Generation Agency

Get More Qualified Fintech Sales Appointments Booked Into Your Calendar

We build a consistent flow of fintech leads through strategic targeting and multi-channel outreach, qualify them using our proven tech stack and manual vetting, and secure booked appointments with the CFOs, finance leaders, and decision-makers who evaluate and buy financial technology.
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Lead Generation Challenges Fintech Companies Face Every Day

Breaking into financial services requires more than a good product. Trust barriers, compliance-driven buying cycles, and a crowded market make outreach difficult. Here is what fintech teams tell us and how we help solve it.

Why Cleverly ?

We either start with one outbound channel, or multiple, depending on which service is best for you.
Multi-channel outreach that actually converts

We combine LinkedIn outreach, cold email, and cold calling into one coordinated campaign — reaching your ICP wherever they're most likely to respond.

ICP precision,
not spray-and-pray

We filter by company size, tech stack, and funding stage to reach the exact buyers your AEs want — nobody else.

Fully managed,
done-for-you campaigns

We write the copy, run the outreach, handle follow-ups. Your team reviews interested replies and books calls. That's it.

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Who We Target

Fintech Lead Generation Case Studies

Results generated for fintech clients across every campaign type.
Cold Email Outreach
Strategy

We positioned Modern CPA's specialized services to growth-focused accounting firms. Our enterprise infrastructure of 2 USA IPs and 100 Outlook inboxes on Azure reached key decision-makers through six-source verification. Messaging highlighted proven strategies for scaling CPA practices. The campaign maintained a 24% reply rate and booked 30 meetings in 3 months, driving such high call volume that they needed to hire another sales rep.

Review

Call volume has gone up significantly - we had to hire another Sales Rep.

Cold Email Outreach
Strategy

Established enterprise-level email infrastructure with multi-IP setup and DMARC enforcement, maintaining 93% deliverability. Targeting combined financial data with growth indicators to identify companies seeking investment opportunities. Messaging focused on investment metrics and market opportunities, using personalized tokens and industry-specific content. ROI-focused subject lines achieved 52% higher engagement, while deal-specific examples increased response rates by 46%.

Review

Getting leads to have the actual appointments - that's not difficult anymore.

Cold Email Outreach
Strategy

For Equity Front Capital's private equity services, we targeted agencies ready for investment or acquisition. Our enterprise Azure setup with 2 USA IPs and 100 Outlook accounts ensured strong delivery to agency owners. Multi-provider verification identified qualified prospects, while messaging highlighted growth opportunities and successful exits. This approach maintained a 21% reply rate and booked 122 qualified meetings in 10 months.

Review

The leads have been terrific.

Cold Email Outreach
Strategy

To showcase Alo Media Group's expertise in SaaS customer acquisition, we focused on companies at a critical moment: right after securing funding. Our enterprise Azure setup, with dual authenticated domains and 100 Outlook accounts, ensured reliable delivery to B2B inboxes. Six-source verification helped us reach key decision-makers, while our messaging highlighted proven CAC reduction metrics from similar SaaS clients. This perfectly-timed approach hit the mark, generating 35+ qualified leads in 90 days and converting into 33 meetings over six months, all while maintaining a 31% reply rate.

Review

Cleverly takes a lot of stress off my mind. I know I'm going with one of the best lead gen providers in the space.

Financial Advisor

/
Northwestern Mutual
41 meetings booked in 9 months
75
Average Replies Per Month
Sam R.
Financial Advisor
Sam R.
Financial Advisor
LinkedIn Lead Generation
Strategy

Because Sam already had success with Software Engineers, we honed in on this target audience. To further filter our list, we made sure to target Software Engineers with Senior ranks, as they were more likely to benefit from Sam’s services. Knowing our target audience was Senior Software Engineers, we put ourselves in their shoes. What would they want to see from a Financial Advisor? We came to one conclusion… CREDIBILITY! By starting a genuine conversation, followed by massive credibility and hitting succinctly on industry pain points, we were able to compile responses from a group more elusive than a bug-free code on its first run.

Review

Starting with their onboarding process with extensive intelligent questionnaires and kickoff meeting with our account manager Kevin, who studied everything in detail and set the campaigns with us, to their best practices-based copywriting, to the review meeting, everything worked perfectly so far with unprecedented success at the end of the first month, with respect to benchmarks. Thanks to all at Cleverly!

Commercial Loan Broker

/
PETRA
22 deals closed in 6 months
70
Average Replies Per Month
Jeff R.
Vice President
Jeff R.
Vice President
LinkedIn Lead Generation
Strategy

In simple terms, Jeff’s lending business has a high barrier to entry – and was targeted directly towards Real Estate. With this in mind, we curated our list of leaders in the Real Estate business (President, VP, CEO, Director, Entrepreneur, etc). This ensured the prospect list was as qualified as possible. “It’s not about what you know, it’s who you know”. Whether you believe that adage or not, it’s undeniable that relationships are a key hallmark in the real estate industry. With this in mind, we took the strategy of generating real, meaningful conversations – without being sales-y. This led perfectly into asking what these Real Estate’s leaders' goals were, where we could really flex Jeff’s credibility in the space.

Review

Cleverly has helped us refine our processCleverly has helped us refine our audience and understand how to use their system effectively. Having a dedicated account manager ensures we have a partner in keeping us on track.

Financial Planner

/
Northwestern Mutual
31 clients closed in 24 months
57%
Reply Rate
Peyton O.
Financial Advisor
Peyton O.
Financial Advisor
LinkedIn Lead Generation
Strategy

Focused exclusively on Senior Software Engineers using tenure-based filters and compensation indicators. Boolean search combined senior engineering titles with specific tech companies showing equity compensation. Messaging strategy emphasized specialized financial planning for tech professionals. Initial connection referenced shared industry background, followed by equity compensation planning insights. Tech-specific financial scenarios achieved 55% higher acceptance rates, while equity planning messages increased engagement by 51%, booking 41 meetings with 75% monthly reply rate.

Review

They do a fantastic job! It is certainly a time saver and their customer support is excellent!

Retirement & Benefits Advisor

/
Reyes Benefits
24 meetings booked in 6 months
71
Average Replies Per Month
Mauricio R.
Independent Business Owner
Mauricio R.
Independent Business Owner
LinkedIn Lead Generation
Strategy

Mauricio created efficient tax-free retirement high net worth clients so we focused on profiles with VP and C-suite titles, with 10+ work experience. This narrowed the list to high income earners that Mauricio can work with. Retirement is usually not on the top of people’s minds, so our messaging focused on how Mauricio can help create a “recession-proof” income source. Especially amidst the CV-19 pandemic, our client received a bunch of inquiries on ways to protect their assets and retire comfortably

Review

Very helpful tool to contact and get more prospects. It gives flexibility to select target markets with automatic drip email campaigns. I got good results to grow my prospects list and get new business results.

Commercial Real Estate Lender

/
Lever Capital Partners
$422,000 revenue generated in 12 months
40
Average Replies Per Month
Adam H.
Principal
Adam H.
Principal
LinkedIn Lead Generation
Strategy

Implemented sophisticated targeting combining Title and Seniority Level filters with Company keywords for commercial real estate decision-makers. Led with $5.2B funding history to establish immediate credibility, offering premium consultation (valued at $2-5K) for free. Second touch shared relevant case studies, while third highlighted competitive terms. Social proof in connection requests achieved 61% higher acceptance rates, while specific funding examples increased engagement by 53%, generating $422,000 revenue with 40% reply rate.

Review

We love the service and have recommended it to many people already.

Commercial Real Estate Lender

/
Apex Capital Lending
7 deals closed in 4 months
35%
Reply Rate
Eric R.
CEO
Eric R.
CEO
LinkedIn Lead Generation
Strategy

Our client partnered with local brokers, so we restricted our target list using NYC Zip Codes (instead of the typical Region). The result? Although the prospecting list was small, the list was highly targeted and pre-qualified. Our client received dozens of replies in the first few weeks because of a copy tactic we call the “Crispy Question.” We use this strategy to elicit responses, start conversations, and gather intel where the prospect is in the buyer’s triangle. The plan worked well, and our client was able to move prospects down the sales process and close deals successfully.

Review

We're pleased with the results so far and are interested in adding another account...We anticipate adding additional in the near future as well. Thanks in advance.

Strategy
Review
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How Cleverly Gets You Fintech Sales Appointments

Step_1_Title: We build your fintech target list. Step_1_Body: We research and build a verified list of financial decision-makers matching your ICP — filtered by role, company size, industry vertical, and purchasing authority. Step_2_Title: We run your outreach campaign Step_2_Body: Our team writes personalised outreach across LinkedIn, cold email, and cold calling — crafted specifically for risk-averse financial buyers and managed completely by us. Step_3_Title: Warm leads land in your inbox Step_3_Body: When a prospect shows interest, we notify you immediately. You step in to book the call — warm, qualified, and already open to hearing what you offer.

The top lead generation experts for Fintech companies in the USA

See how we're getting results for fintech clients — straight from the people we work with.
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Frequently Asked Questions

Cleverly builds a targeted list of financial decision-makers who match your ICP, then runs a multi-channel outreach campaign across LinkedIn, cold email, and cold calling on your behalf. When a prospect shows interest, you get the conversation and book the call — no SDR management needed.

Most fintech clients see their first booked meeting within 4–5 weeks of launch. Given the longer buying cycles in financial services, results compound strongly over 60–90 days as conversations warm up across multiple touchpoints.

Yes. We filter by job title, seniority, company size, industry, and revenue to build a list around the exact decision-makers who evaluate and sign off on fintech purchases at your target accounts.

Cleverly's plans are a flat monthly rate with no per-lead fees — targeting, copywriting, campaign management, and reporting are all included. Visit our Pricing page to see current packages.

Most tools give you a list and leave you to figure it out. Most agencies run generic campaigns that don't convert. Cleverly is fully managed, runs multi-channel outreach across LinkedIn, cold email, and cold calling, and builds every campaign around your specific ICP — so the conversations you get are already qualified.

Yes. We've run campaigns across payments, expense management, lending platforms, regtech, wealthtech, and insurtech. Each vertical gets targeting and messaging tailored to the specific buyers and pain points in that space.

Ready to Start Booking Fintech Sales Appointments?

Join 200+ fintech companies using Cleverly to fill their pipeline with qualified financial decision-makers — without hiring SDRs or managing outreach yourself.
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