

If you’re comparing Impactable and Cleverly, the difference comes down to approach. Impactable focuses largely on LinkedIn ads, while Cleverly specializes in direct prospecting, helping you reach decision-makers through personalized outreach and fully managed lead generation campaigns.
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| Features |
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|---|---|---|
| U.S. Based Dedicated Account Manager | ||
| 1000+ Verified 5 Star Reviews | ||
| Done-For-You Targeting & List Building | ||
| Done-For-You Messaging Sequence | ||
| Real Time & Advance Metrics Reporting | ||
| Real Human Response Handling (No AI) | ||
| Real Human Appointment Setting (No AI) | ||
| Done-For-You Integration With Your CRM | ||
| Leads Won With Fortune 100 | ||
| Real Time Email & Call Support From Your Account Manager | ||
| Run Campaigns on Own Infrastructure |
Impactable gives you the strategy. Cleverly gives you the strategy, execution, optimization, and results.
Cleverly optimizes for booked meetings and pipeline, not vanity metrics like connection counts.
Cleverly uses human-like, compliant outreach methods, reducing account risk compared to aggressive automation setups.
Cleverly has helped 1,000+ B2B companies generate predictable outbound results—across SaaS, agencies, services, and enterprise sales.
You get a dedicated account manager, not just a dashboard.
Don't just take our word for it — see what real customers are saying!
long responses , not clear answers, don't recommend
We were promised a dedicated account manager, who understood linkedin. What we actually got a was what seemed to be someone learning on the job, we have a pretty tight niche, and the datasets shared with us no way matched what we discussed.
Impactable's rep put it best when he said, "we said we were gonna do it, and we didn't do it." Over the months they succeeded at spending a lot of money, and nothing else. The ads were bad, like getting the name wrong for a customer giving a testamonial, ignoring our brand guidelines, and copy-pasta bad. The service was also sub-par and we never received a lot of deliverables.
Cleverly was able to convert more than 10% of cold message outreach into sales conversations. Highest I have seen. Love working with them.
Our team has truly loved using Cleverly for LinkedIn. Michaela and Jacquilyn have been so so helpful with our campaigns! They make the process seamless in reaching out to new and potential customers and provide a well laid out dashboard to help us meet our sales goals. The hands off process allows our team to work more efficiently to reach our goals. It's a great resource for anyone looking for extra help with cold outreach.
Been with Cleverly for 5 years now- my outreach campaigns are highly successful, and I have a connection rate of near 50% There reps are knowledgeable and very helpful- looking forward to converting connections into meetings and then sales with my new updated campaign!
Cleverly focuses on managed LinkedIn outreach designed to generate qualified B2B conversations and booked meetings, while Impactable primarily operates as a LinkedIn advertising and paid social agency. Cleverly specializes in outbound prospecting through personalized outreach rather than paid ad campaigns.
For companies that want direct conversations with decision-makers, Cleverly is often a stronger fit. Cleverly runs targeted LinkedIn outreach campaigns that initiate one-to-one conversations, whereas Impactable’s strategy focuses more on paid LinkedIn ads that drive traffic or form submissions.
Cleverly uses LinkedIn as a direct prospecting channel, connecting with and messaging ideal prospects to start sales conversations. Impactable typically uses LinkedIn as an advertising platform, running paid campaigns to reach audiences through sponsored content and lead forms.
Cleverly is designed for B2B companies that want a predictable outbound pipeline through direct conversations with their ideal customers. Teams that prefer a done-for-you outbound system for generating meetings often find Cleverly more aligned with their goals than agencies focused primarily on advertising campaigns.
Many teams choose Cleverly because it provides a complete outbound lead generation system, prospect targeting, LinkedIn outreach, message optimization, and response handling—focused on creating qualified conversations rather than relying on paid advertising to capture leads.